The challenge
Thamara López had a voice of her own as a writer, but no digital space that represented her beyond her social media.
What we did
- Personal visual identity: logo, palette and brand tone.
- Website with a blog section to publish her work directly.
- A structure designed so her readers can get to know and contact her without depending on a social network’s algorithm.
Result
A space of her own that consolidates her personal brand as a writer and works as her professional contact channel.